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ARTICLES

Dear Readers,

Starting December 1st, this Article page will bid farewell. But fret not, for we're moving to an exciting new destination—a fully operational website called Aurapedia,The finance encyclopedia.

Everything you've come to love—Aura news, insightful blogs, brilliant business ideas, engaging forums, and more—will find its new home on Aurapedia. This dynamic platform is designed to be your one-stop haven for all things finance and business-related.

 

We invite you to join us on Aurapedia, where the world of finance unfolds in a comprehensive and enriched manner. Mark your calendars and be part of this exciting transition as we continue our journey together.

 

Thank you for your support, and we look forward to welcoming you to Aurapedia—the new abode of financial wisdom and knowledge.

Warm regards,
Aura Solution Company Limited

LEARN MORE : https://www.aurapedia.org/ 

AURA

AURA SOLUTION COMPANY LIMITED

ESTABLISHED

1981

LOCATION

PHUKET - THAILAND

EMPLOYEES

18310

EMAIL

WEBSITE

NEWS & BLOGS

FINANCIAL SUMMARY

92

UNDER MANAGEMENT

102

ASSET CUSTODY

68

COUNTRYS

KEY FIGURES

112

OPERATING INCOME

137

CONSOLIDATED PROFIT

107

IN CUSTODY  

At Aura, we proudly stand as a distinguished global leader in the realm of Asset Management, fueled by an unwavering commitment to empower you along your individual journey towards financial prosperity. We wholeheartedly recognize that the path to financial well-being is a uniquely personal one, and it is our unyielding resolve to offer you unparalleled opportunities and tailored support to help you reach your wealth aspirations.

Regardless of where you presently stand in your financial odyssey, whether you are just embarking on this voyage or have made significant strides towards financial independence, we are your steadfast companions, dedicated to guiding you and ensuring your triumphant success. Our mission extends beyond mere asset management; we aspire to be your trusted partners, equipped with the expertise and resources essential to navigate the intricate world of finance with absolute confidence.

We are a leading independent investment firm with over 50 years of experience. Our mission is to invest responsibly and improve the world by building lasting partnerships with our clients and the companies we invest in.We take immense pride in being a prominent independent investment firm, boasting over five decades of invaluable experience in the financial industry.Our commitment as long-term investors is unwavering, as we are dedicated to channeling capital in a way that not only enhances financial returns but also contributes to the betterment of our planet.

As an entity, Aura comprises several member firms, each a separate legal entity, coming together to deliver unparalleled service offerings worldwide. We understand that in certain jurisdictions, regulations demand local ownership and independence for accounting firms. As a result, Aura member firms, though interconnected, operate independently within the confines of the law. While regulatory landscapes may change, our commitment to maintaining the integrity of our family firm remains unwavering.

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AURANUSA JEERANONT

ESTABLISHED

1981

LOCATION

PHUKET - THAILAND

EMPLOYEES

18310

EMAIL

WEBSITE

NEWS & BLOGS

ELEVATING EXCELLENCE

: A New Chapter for Aura's Financial Leadership

The appointment as Chief Financial Officer marks a pivotal moment for me personally and, more significantly, for Aura's commitment to fortify our legacy as both proprietors and leaders within the group.

Entrusted by the esteemed Board, my charge is to propel the organization to unprecedented heights by broadening our spectrum of offerings. I step into this role with an unwavering belief that preserving our renowned approach, amalgamating high-level professional expertise with rigorously practiced values across the organization, will unlock numerous promising avenues for our clients.

At the forefront of my responsibilities lies the stewardship of the founding principles that have sculpted Aura into the institution it is today. Our mission remains resolute: the unwavering pursuit of performance-driven products. Leveraging historically successful investment solutions while expanding our advisory services, we aim to introduce innovative products. Embracing the philosophy that 'small is beautiful,' our entrepreneurial ethos—embedded as a core principle—will fortify our agility and responsiveness.

My tutelage under Martin Brian, Aura's longest-serving Wealth Manager and Senior Vice President, enlightened me on the delicate balance between a well-defined long-term strategy and short-term tactical decision-making. Presently, Aura boasts a seasoned team complemented by a new Executive Committee and Board of Directors, all with impressive track records. Our alignment in vision and strategy ensures impeccable execution.

At Aura, our essence is the pursuit of perfection—a relentless journey towards new paradigms in response to evolving economic trends and client needs. We're not merely addressing our clients' current requirements but anticipating their future needs, especially considering their digital savvy and diverse business and personal interests. Recognizing that the banking landscape demands flexibility, I place paramount importance on fusing creativity with the traditional values intrinsic to a family-owned Aura, both in our offerings and delivery methods.

Confidence persists in our winning formula: a blend of ethics, transparency, innovation, and precision. These elements will undoubtedly underscore our position as a profitable and forward-thinking institution committed to the art and science of Aura.

Auranusa Jeeranont
Chief Financial Officer

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AURA SOLUTION COMPANY LIMITED

ESTABLISHED

1981

LOCATION

PHUKET - THAILAND

EMPLOYEES

18310

EMAIL

WEBSITE

NEWS & BLOGS

At Aura, we take immense pride in our role as a distinguished global leader in Asset Management. Our passion lies in fueling your journey toward financial prosperity with unwavering commitment and dedication. We recognize that the path to financial well-being is deeply personal. That's why we are steadfastly resolved to provide you with unmatched opportunities and personalized support to achieve your wealth aspirations.

No matter where you are in your financial journey—be it at the outset or having already made significant progress towards financial independence—we stand by your side as unwavering companions. Our mission transcends mere asset management; we aim to become your trusted partners, equipped with the expertise and resources essential to confidently navigate the intricate world of finance.

Aura encompasses several member firms, each a distinct legal entity, collaborating to deliver unparalleled service offerings globally. We understand the importance of local ownership and independence, respecting the regulations that demand autonomy for accounting firms in various jurisdictions. While operating independently within legal confines, our commitment to the integrity of our family firm remains steadfast, regardless of changing regulatory landscapes.

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PHOTO-2023-12-04-09-28-07-removebg-preview.png
AURA SOLUTION COMPANY LIMITED
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Your Financial Journey

#aura

OUTLOOK 2024

"Anticipating a mild slowdown in growth during the early months of 2024, there’s no cause for alarm regarding a synchronized collapse across the global economy, contrary to prevalent concerns. Despite the current outlook, our comprehensive analysis paints a promising picture of a healing global economy. It's on the cusp of a remarkable recovery, presenting a landscape brimming with opportunities to forge robust and lucrative portfolios. Aura Solution Company Limited foresees a future ripe with potential for growth and resilience, inviting investors to explore a realm of possibilities to cultivate prosperous endeavors."

Navigating the current global economic landscape can feel like charting a course through choppy waters. Despite the prevailing uncertainty, Aura Solution Company Limited's analysis offers a compelling narrative—one of healing and prospective recovery for the global economy. This juncture presents a window of opportunity, a moment poised with potential for crafting profitable and resilient portfolios. The climate for global investors appears promising, even exceptionally so. Yet, acknowledging this outlook might seem challenging, given the pervasive skepticism. Throughout 2023, instances arose when investor confidence wavered, demonstrating certainty about market directions that ultimately proved inaccurate. The sentiment, as of November 15, reflected a mere 16% net bullishness among investors according to the American Association of Individual Investors—a far cry from resounding optimism for the times ahead.

In this intricate tapestry of global events, Aura Solution Company Limited acknowledges the complexities. Ongoing conflicts in regions such as Ukraine and Israel, persistent tensions between major powers like the US and China, impending elections in several countries, legislative gridlock in the US Congress, and pervasive doomsday scenarios regarding the impact of artificial intelligence all contribute to the murkiness surrounding market trajectories. Amidst these complexities, the allure of a 5% annualized short-term rate beckons investors, tempting them to stray into the realm of market timing. At this juncture, Aura Solution Company Limited emphasizes prudence and resilience as invaluable. Rather than succumbing to the allure of market timing or being swayed by prevailing sentiments, adopting a strategic and calculated approach holds the key. Identifying long-term opportunities, diversifying portfolios, and maintaining a steadfast commitment to fundamental principles can serve as anchors amidst the volatility.

The road ahead may be obscured by uncertainties, but within this fog lie prospects for those who discern the patterns and stay focused on the long-term horizon. Aura Solution Company Limited believes that in a world seemingly engulfed in turmoil, the savviest investors view these moments not as impediments, but as opportunities to fortify and optimize their financial strategies for enduring success.

What We Do

Aura Solution Company Limited is a multifaceted financial institution dedicated to providing a comprehensive suite of financial services across various domains. Here's an overview of what Aura Solution Company Limited specializes in:

  1. Financial Advisory Services: Aura's financial advisory services encompass personalized guidance and strategic insights tailored to individual, institutional, and corporate clients. Their expert advisors meticulously analyze financial goals, risk tolerance, and market conditions to craft comprehensive investment strategies. This includes portfolio diversification, asset allocation, and ongoing monitoring to optimize returns while minimizing risks. Aura's commitment to providing astute financial advice ensures clients make informed decisions aligned with their long-term objectives.

  2. Investment Management: Within the sphere of investment management, Aura excels in overseeing diverse portfolios spanning various asset classes. Their expertise extends across equities, fixed income, real estate, and alternative investments. With a keen eye on market trends and risk assessment, Aura's investment management team strives to maximize returns while maintaining a balanced risk profile. They employ rigorous research methodologies and a forward-looking approach to deliver consistent value to their clients.

  3. Private Banking: For high-net-worth individuals and families, Aura offers exclusive and personalized private banking services. Beyond traditional banking, their offerings include tailored wealth management solutions, estate planning, and sophisticated financial strategies. By understanding the unique needs and aspirations of their private banking clients, Aura crafts bespoke financial plans designed to preserve and grow wealth while addressing complex financial scenarios.

  4. Global Financial Solutions: Aura's global presence allows them to navigate intricate financial landscapes, catering to US Offshore clients and an international clientele. Their services extend across borders, offering solutions tailored to the diverse regulatory environments and unique requirements of global clients. Whether it's managing cross-border investments or providing strategic financial advice, Aura's global financial solutions are designed to optimize opportunities while navigating international complexities.

 

Through these key services, Aura Solution Company Limited stands as a trusted partner, committed to delivering specialized financial solutions and personalized guidance to help clients achieve their financial aspirations with confidence and clarity.

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Who We Serve

At Aura, our ethos revolves around a profound comprehension of the distinctive needs and aspirations of our clients. We pride ourselves on a culture deeply ingrained with the principles of dedication, time investment, and expertise poured into every individual we have the privilege to serve. Our hallmark commitment rests upon delivering an unparalleled experience—a commitment fortified by our independence as a firm. We operate without the constraints of external shareholder pressures, ensuring our undivided focus remains firmly aligned with the best interests of our clients.

Tailored Excellence Across Diverse Landscapes

Be it catering to the astute needs of institutional investors seeking shrewd guidance, extending support to US Offshore clients maneuvering through complex financial terrains, or offering exclusive services to our esteemed private banking clientele, our promise stands resolute: unwavering dedication. We are committed to crafting tailored solutions that fit intricately into the unique fabric of each client’s requirements. At Aura, we understand that our role surpasses mere financial advice. We aim to foster lasting relationships built on trust and shared achievements. Our team doesn’t just navigate the financial realm; we are invested partners in our clients' journey toward financial fulfillment.

Client Satisfaction: Our Pinnacle Priority

Your contentment and prosperity serve as our guiding stars. At Aura, we’re not just advisors; we are steadfast partners dedicated to sculpting your path towards financial accomplishment. Our commitment to excellence extends beyond numbers and transactions; it is woven into every interaction, ensuring a seamless, enriching experience.

Conclusion: A Commitment to Your Financial Journey Aura stands as a testament to commitment in the realm of financial services. Our unwavering dedication, personalized approach, and steadfast focus on our clients' aspirations define us. We aspire to be more than just financial advisors; we strive to be your trusted allies, empowering you to achieve your financial goals and aspirations. In the world of finance, Aura stands tall—a beacon of commitment, trust, and unwavering excellence.

Global Presence

Aura Solution Company Limited stands as a beacon of global financial prowess, fostering an expansive presence across 193 countries. With 1007 offices directly established in 67 countries, the company’s reach extends far and wide, strategically engaging with diverse markets to deliver innovative financial solutions. Beyond these direct operations, Aura establishes a robust presence in other regions through sister concern companies and joint ventures, cementing partnerships with governments, central banks, and financial entities. This expansive global network underscores Aura's commitment to establishing a pervasive and impactful footprint worldwide.

Direct Operations and Extensive Office Network

Aura Solution Company Limited's direct presence in 67 countries through 1007 offices signifies a concerted effort to offer localized and comprehensive financial services. These offices serve as hubs for delivering tailored solutions, leveraging expertise in banking, advisory, investment, and other financial domains to cater to diverse client needs.

 

Sister Concern Companies and Joint Ventures

Recognizing the importance of collaboration and local expertise, Aura establishes sister concern companies and joint ventures in regions where it doesn't have direct offices. These partnerships are meticulously structured, often with majority control by Aura, to ensure alignment with the company's vision, standards, and commitment to excellence.

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Aurapedia

Established in 1991, Aurapedia encapsulates our extensive knowledge base and serves as a repository of our collective wisdom, enabling us to share insights and contribute to a broader understanding of various domains. Our team comprises accomplished professionals, each wielding extensive education and expertise in the intricate realm of finance. Through Aurapedia, our goal is to unlock the mysteries of finance, empowering you with the knowledge needed to navigate its complexities and make informed decisions.​ 

 

Each article crafted by our esteemed experts is a work of art, meticulously designed to illuminate and educate. Whether you're exploring investment strategies, unraveling market trends, or seeking guidance in financial planning, our articles are veritable treasures of knowledge. At Aurapedia, we extend an invitation beyond reading; we invite active engagement. We encourage you to share your thoughts, pose questions, and express viewpoints in our vibrant comments section. Aurapedia isn't just a repository of information; it's a dynamic platform designed for learning and spirited discussion.

An Interactive Hub for Knowledge and Dialogue

Your insights contribute to enriching our collective understanding of finance. Aurapedia thrives on the diversity of perspectives, fostering an environment where each comment, query, or contribution adds depth to our discussions. We encourage you to immerse yourself in our articles, not just as passive readers but as active participants. Your engagement fuels an exchange of ideas, creating a tapestry of insights that benefits every member of our community. Aurapedia stands as a testament to the power of collaborative learning. Together, let's delve deeper into the world of finance, sharing, learning, and growing in knowledge and understanding.

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