DIVERSITY
EMPOWERING INCLUSION. ENRICHING INNOVATION
At Aura Solution Company Limited, we believe that progress is built on the foundation of fairness, mutual respect, and the full participation of every individual. In line with our commitment to excellence across 67 countries, we embrace Diversity, Equity, and Inclusion (DEI) as a strategic imperative—not only for the success of our organization but for the advancement of society at large.
In the United States and globally, DEI serves as an essential organizational framework designed to promote the just treatment and equitable opportunities for all individuals—particularly those who have historically been marginalized or underrepresented based on identity, ability, or socioeconomic status.
These three interconnected values—Diversity, Equity, and Inclusion—form the pillars of institutional culture and leadership at Aura:
-
Diversity reflects the richness of backgrounds, experiences, and perspectives in our workforce. This encompasses race, ethnicity, gender, age, sexual orientation, culture, religion, disability, veteran status, and more. We celebrate this variety as the engine of innovation and resilience.
-
Equity is about more than equal treatment—it is about fair outcomes. It involves addressing systemic disparities, reallocating resources, and empowering historically disadvantaged groups with genuine authority in decision-making. At Aura, equity means creating a level playing field where everyone has the support they need to succeed.
-
Inclusion is the practice of fostering an organizational culture where every individual feels respected, valued, and heard. Inclusion means more than just being invited to the table—it means shaping the conversation and influencing the direction.
Beyond DEI, various frameworks exist internationally—such as Equity, Diversity, and Inclusion (EDI) in the United Kingdom, or models including Belonging, Justice, and Accessibility (e.g., DEIB, JEDI, DEIA)—each aligned with the universal goal of building institutions that reflect the societies they serve.
At Aura, DEI is embedded in our leadership strategy, workforce development, client engagement, and global initiatives. Whether in corporate environments, academic institutions, hospitals, or nonprofit sectors, DEI efforts—including tailored training programs—are utilized to strengthen collaboration, drive performance, and foster sustainable innovation.
We recognize, however, that DEI initiatives have also become a topic of public debate—ranging from their practical efficacy to concerns about freedom of expression or ideological overreach. At Aura, we welcome dialogue, value transparency, and remain committed to evolving our approach in a manner that upholds both dignity and excellence.
Ultimately, we see DEI not as a trend, but as a long-term commitment—a compass that guides how we serve our people, our clients, and the global community.
Aura Solution Company Limited - Investing in a world where everyone belongs.
DIVERSITY & INCLUSION
I.
PRIDE MONTH
Our dedication to inclusivity goes beyond mere words. At Aura, we have implemented policies and practices that ensure every individual, regardless of their sexual orientation or gender identity, feels valued and respected. From offering comprehensive health benefits that cover the unique needs of LGBTQ+ employees to establishing employee resource groups that provide support and advocacy, we strive to create a workplace where everyone can thrive.
II.
BLACK WOMEN
At Aura, we celebrate stories of resilience, determination, and triumph. One such story is that of Naomi Nwako, a remarkable Nigerian woman whose journey from the slums of Nigeria to becoming a millionaire in Washington serves as an inspiration to us all. Naomi’s dedication, hard work, and unwavering commitment to excellence have made her a standout leader at Aura and a beacon of hope for many.
III.
DIVERSITY
Our commitment begins with our people. We believe that diversity is not just a goal but a critical component of our success. By fostering an inclusive environment, we harness the full potential of our diverse workforce. This means bringing together individuals from different backgrounds, perspectives, and experiences to collaborate and innovate. The result is a richer, more creative, and dynamic organization capable of tackling the world's most pressing challenges.
IV.
WOMEN EMPOWERMENT
Aura Solution Company Limited is dedicated to women empowerment by promoting gender equality and fostering an inclusive workplace. The company highlights the achievements and contributions of women in various sectors and supports their professional growth through initiatives and resources. Aura Solution actively encourages female leadership and development, reflecting its commitment to diversity and inclusion.
V.
WHEN WOMEN LEAD
In today’s world, the power of leadership is being redefined. Women are no longer confined to traditional roles but are stepping into leadership positions across industries, reshaping the future with their vision, determination, and resilience. At Aura Solution Company Limited, we believe in the transformative power of women’s leadership, and through our initiative, When Women Lead, we are championing a world where women not only participate but thrive as leaders in all sectors.
VI.
RESPONSILITY
Aura Solution Company Limited holds a profound commitment to a responsible vision that aligns with the evolving global challenges. In recognizing the urgency for a more resilient and sustainable economy, we advocate for a systemic shift in the financial landscape, moving beyond the sole pursuit of financial returns.Our environmental stewardship is ingrained in our operations, acknowledging the impact our activities exert on the environment. We embrace the responsibility to minimize this impact wherever feasible.
VII.
PHILANTHROPY
Our Philanthropic Advisory service is dedicated to helping you craft a bespoke strategic framework that goes beyond traditional giving. We believe in creating meaningful, sustainable change while fostering stronger bonds within families and communities alike. We embark on this journey by collaborating with you to define your desired legacy and mission statement. Together, we establish clear guidelines for giving and investing, providing the necessary structure and direction to maximize the effectiveness of your philanthropic efforts.
EXPLORING THE DIGITAL HUMAN SIDE
A Day in the Life – Exploring the Human Side of Digital Accessibility : At Aura Solution Company Limited, we believe that true innovation begins with empathy. Today, on Global Accessibility Awareness Day (GAAD), we invite you to walk through a journey—a day in the digital world of someone navigating unseen barriers. This is more than just a story. It’s a reflection of the real experiences faced daily by millions, and a call to action for every individual, leader, and company striving to create a truly inclusive workplace.
Imagine This…
You start your day like any other. You turn on your laptop and check your inbox. A message from your manager awaits, listing your project tasks. She’s asked you to prioritize the items highlighted in red. But as you scan the list, all the text looks the same. There’s no red, no differentiation. You're confused. You email your manager for clarity.
A moment later, you receive a notification about a mandatory training course. You open the link—it’s a video. Someone is speaking, but there’s no sound. You look for subtitles. The Closed Captions (CC) button doesn’t work. You try refreshing. Still nothing. Your heart sinks. Frustration creeps in.
Shifting gears, you attempt to review a colleague’s report. But the layout is chaotic, the font jarring, and there are no headings or summaries. It’s overwhelming. You squint, trying to make sense of it all. “How am I supposed to review this?” you wonder. Anxiety begins to set in.
Later, a calendar notification reminds you of your 1:00 PM virtual meeting. A chance to turn the day around. Your colleague refers to the graph on slide three. You look at the slide—blank. You click next. Still nothing. Just empty spaces. You’ve lost the thread of the conversation. You feel invisible in a meeting you're expected to contribute to.
And then, your eyes drift back to your inbox. Still no response to your email from the morning. That knot in your stomach returns. And this time, it’s heavier.
Now Pause. What if this was your everyday reality?
These challenges are not fictional. They represent the daily digital experiences of people living with disabilities or neurodivergence. When accessibility is an afterthought, we unintentionally exclude talented individuals from thriving.
-
If you are colour blind, you wouldn’t see that “urgent” red text.
-
If you are hard of hearing, an inaccessible video is a missed opportunity to learn.
-
If you are neurodivergent, disorganized or cluttered content can be a source of distress or mental overload.
-
If you are visually impaired, images and graphs without alt text are not just unhelpful—they are invisible.
And most importantly:
Not all disabilities are visible. Not all barriers are obvious. But their impact is real.
Small Changes. Big Impact.
At Aura, we believe in actionable inclusion. Accessibility isn’t a feature—it’s a fundamental human right. And creating a more inclusive digital environment doesn’t require radical reinvention. It begins with awareness and small, deliberate steps.
For Individuals with Colour Vision Deficiency
> 300 million people worldwide experience red-green colour blindness.
What to do:
-
Avoid using colour alone to convey meaning.
-
Use icons, patterns, labels, or shapes alongside colours.
For People with Hearing Impairments
> 5% of the world’s population lives with some form of hearing loss.
What to do:
-
Always include closed captions and transcripts in your video content.
-
Use accessible platforms that support subtitles and audio descriptions.
For the Neurodivergent Community
20% of the global population is estimated to be neurodivergent.
What to do:
-
Structure your content with clear headings, plain language, and logical flow.
-
Avoid unnecessary clutter, flashing visuals, or confusing fonts.
For People with Visual Impairments
~295 million people have moderate to severe vision impairment.
What to do:
-
Use descriptive alt text for every image, graph, table, and banner.
-
Make sure content is compatible with screen readers.
Accessibility at Aura: A Culture of Inclusion
At Aura Solution Company Limited, we know that accessibility is not a checkbox—it’s a mindset. That’s why we’ve launched the Global Disability Inclusion Strategy, dedicated to embedding accessibility into the DNA of our workplace.
-
We’re investing in training, technology, and team empowerment.
-
We’re re-evaluating our content, platforms, and practices to ensure they’re accessible to all.
-
And we’re committed to building a workplace where everyone can grow, thrive, and lead—whether disabled, neurodivergent, or otherwise.
“True diversity includes all abilities. And true inclusion ensures every voice is heard.”
This GAAD, Let’s Act
Let today be more than a moment of awareness. Let it be a milestone of transformation. Whether you’re a developer, leader, designer, or colleague—you have the power to remove a barrier for someone.
At Aura, diversity isn’t just welcomed. It’s woven into who we are. Together, let’s create a digital world where no one is left behind.