top of page
#aura

DIVERSITY

UNITY IN EVERY VOICE

Diversity, Equity, and Inclusion at Aura Solution Company Limited

At Aura Solution Company Limited, we believe that genuine progress—both within organizations and across societies—rests on the pillars of fairness, mutual respect, and the meaningful participation of every individual. With operations spanning 67 countries, our commitment to Diversity, Equity, and Inclusion (DEI) is not an optional corporate initiative; it is a strategic imperative that fuels innovation, strengthens relationships, and drives sustainable success. We view DEI as both a business advantage and a moral responsibility, one that aligns with our broader mission to advance excellence while contributing positively to the global community.

Understanding DEI as a Strategic Framework

In today’s interconnected world, DEI is more than a compliance measure—it is a deliberate and systemic framework designed to ensure just treatment, equitable opportunity, and active representation for all people. This is especially vital for those who have historically been excluded or underrepresented based on race, ethnicity, gender identity, sexual orientation, physical or mental ability, religion, socioeconomic status, or other dimensions of identity. At Aura, we embrace DEI not only in the United States, where the framework is well-established, but across all markets in which we operate—adapting our approach to respect cultural contexts while upholding universal principles of fairness and opportunity.

 

The Three Pillars of DEI at Aura

 

1. Diversity — The Strength of Our Differences
For us, diversity is not a statistic; it is a living reflection of the rich mosaic of backgrounds, experiences, and perspectives that make up our global workforce. Our team includes individuals representing a broad spectrum of race, ethnicity, gender, age, religion, culture, sexual orientation, disability status, and veteran background. This variety is not just celebrated—it is recognized as the driving force behind our capacity to innovate, solve problems creatively, and adapt to change. Diversity at Aura means acknowledging that our differences are our strength, enabling us to see opportunities and solutions others might miss.

 

2. Equity — Creating Fair Pathways to Success
Equity goes beyond the notion of equal treatment. It acknowledges that not everyone starts from the same place and that systemic disparities require targeted solutions. At Aura, equity means removing barriers, reallocating resources where needed, and ensuring historically underrepresented groups have both the tools and the authority to succeed. This includes mentorship programs, leadership development for women and minorities, equitable pay structures, and clear, merit-based career pathways. We aim to create a playing field where opportunities are not just available but accessible and attainable for all.

3. Inclusion — Building a Culture of Belonging
Inclusion is the active practice of making sure that every voice is heard, valued, and empowered to influence decisions. It is not enough for someone to be present in the room—they must feel confident to contribute, challenge ideas, and help shape the direction of our company. At Aura, inclusion is woven into our daily operations through open forums, employee resource groups, cross-cultural collaboration programs, and leadership accountability for fostering an environment of respect. Inclusion transforms diversity from a set of differences into a shared strength that benefits the entire organization.

Global DEI Models and Alignment

While our DEI principles remain constant, we recognize that different regions have varying frameworks for promoting fairness and representation. For example, in the United Kingdom, the model often referred to as Equity, Diversity, and Inclusion (EDI) mirrors many of our own goals, while other regions integrate concepts like Belonging, Justice, and Accessibility into their DEI strategies (e.g., DEIB, JEDI, DEIA). Aura’s approach is globally adaptable yet universally principled—we seek to align with local norms while upholding our unwavering commitment to respect, fairness, and opportunity in every market.

Embedding DEI into Our Business and Culture

At Aura, DEI is not a side project; it is integrated into every level of our business strategy. From leadership recruitment to client engagement, from workforce training to supplier partnerships, we apply DEI as a lens through which we make decisions. Our initiatives include global DEI training modules, leadership accountability metrics, talent pipeline diversification, and partnerships with community organizations to advance economic opportunity. This commitment extends beyond corporate walls—into schools, nonprofits, and local communities—ensuring that our impact is both internal and societal.

Navigating Public Debate and Continuous Improvement

We recognize that DEI initiatives have become a subject of public conversation and, at times, controversy—whether regarding their effectiveness, scope, or relationship to freedom of expression. At Aura, we welcome these discussions as opportunities to listen, learn, and refine our approach. Our DEI strategy is dynamic, informed by data, employee feedback, and evolving global realities. We remain committed to transparency and to pursuing DEI in a way that balances respect for individual perspectives with our mission to uphold dignity, fairness, and excellence.

A Long-Term Commitment

For Aura Solution Company Limited, DEI is not a passing corporate trend—it is a compass that guides how we serve our employees, our clients, and the communities we impact. By building a workplace where diversity is celebrated, equity is ensured, and inclusion is lived every day, we are investing in a future where everyone belongs. This vision not only strengthens our company but contributes to a more just, innovative, and prosperous global society.

Aura Solution Company Limited – Investing in a world where everyone belongs.

DIVERSITY & INCLUSION

I.

PRIDE MONTH

Our dedication to inclusivity goes beyond mere words. At Aura, we have implemented policies and practices that ensure every individual, regardless of their sexual orientation or gender identity, feels valued and respected. From offering comprehensive health benefits that cover the unique needs of LGBTQ+ employees to establishing employee resource groups that provide support and advocacy, we strive to create a workplace where everyone can thrive.

II.

BLACK WOMEN

At Aura, we celebrate stories of resilience, determination, and triumph. One such story is that of Naomi Nwako, a remarkable Nigerian woman whose journey from the slums of Nigeria to becoming a millionaire in Washington serves as an inspiration to us all. Naomi’s dedication, hard work, and unwavering commitment to excellence have made her a standout leader at Aura and a beacon of hope for many.

III.

DIVERSITY

Our commitment begins with our people. We believe that diversity is not just a goal but a critical component of our success. By fostering an inclusive environment, we harness the full potential of our diverse workforce. This means bringing together individuals from different backgrounds, perspectives, and experiences to collaborate and innovate. The result is a richer, more creative, and dynamic organization capable of tackling the world's most pressing challenges.

IV.

WOMEN EMPOWERMENT

Aura Solution Company Limited is dedicated to women empowerment by promoting gender equality and fostering an inclusive workplace. The company highlights the achievements and contributions of women in various sectors and supports their professional growth through initiatives and resources. Aura Solution actively encourages female leadership and development, reflecting its commitment to diversity and inclusion.

V.

WHEN WOMEN LEAD

In today’s world, the power of leadership is being redefined. Women are no longer confined to traditional roles but are stepping into leadership positions across industries, reshaping the future with their vision, determination, and resilience. At Aura Solution Company Limited, we believe in the transformative power of women’s leadership, and through our initiative, When Women Lead, we are championing a world where women not only participate but thrive as leaders in all sectors.

VI.

RESPONSILITY

Aura Solution Company Limited holds a profound commitment to a responsible vision that aligns with the evolving global challenges. In recognizing the urgency for a more resilient and sustainable economy, we advocate for a systemic shift in the financial landscape, moving beyond the sole pursuit of financial returns.Our environmental stewardship is ingrained in our operations, acknowledging the impact our activities exert on the environment. We embrace the responsibility to minimize this impact wherever feasible.

VII.

PHILANTHROPY

Our Philanthropic Advisory service is dedicated to helping you craft a bespoke strategic framework that goes beyond traditional giving. We believe in creating meaningful, sustainable change while fostering stronger bonds within families and communities alike. We embark on this journey by collaborating with you to define your desired legacy and mission statement. Together, we establish clear guidelines for giving and investing, providing the necessary structure and direction to maximize the effectiveness of your philanthropic efforts.

#Aura_diversity

EXPLORING THE DIGITAL HUMAN SIDE

A Day in the Life – Exploring the Human Side of Digital Accessibility :  At Aura Solution Company Limited, we believe that true innovation begins with empathy. Today, on Global Accessibility Awareness Day (GAAD), we invite you to walk through a journey—a day in the digital world of someone navigating unseen barriers. This is more than just a story. It’s a reflection of the real experiences faced daily by millions, and a call to action for every individual, leader, and company striving to create a truly inclusive workplace.

#aura_women

PRODUCTIVITY AND GENDER - WOMEN IN WORK 2025

Leadership Representation
At Aura, we believe that true inclusivity starts at the top. To amplify women’s voices in senior leadership, we are partnering with our member firms to refine and elevate their talent strategies—ensuring that every stage of the career journey, from recruitment to partner admissions, actively supports and accelerates women’s advancement. Equally important, we are shining a spotlight on our most inspiring female leaders by creating forums where they share both professional insights and personal stories. By showcasing role models at every level, we help every colleague see themselves reflected in our organization’s leadership.

 

Data-Driven Approach
Gender diversity is uniquely measurable, and measurement empowers action. Leveraging real-time and predictive analytics, Aura takes a business-led approach to understanding the challenges and opportunities in our own workplaces. Through robust dashboards and targeted insights, we track progress, identify gaps, and deploy interventions where they’ll have the greatest impact. This data-powered strategy ensures that our goals are not only aspirational, but also quantifiable—and that we hold ourselves accountable to sustained, measurable change.

 

International Women’s Day 2025
For more than a century, International Women’s Day has been a rallying point to celebrate women’s achievements and galvanize support for gender equity. This year at Aura, we’re proud to unveil the findings of a qualitative study conducted with over 40 of our senior women leaders across the global network. Their candid reflections and experiences have shaped our new Career Advice Toolkit—a practical guide offering actionable insights for career navigation, leadership development, and personal growth. As we honor IWD 2025, we reaffirm our commitment to lifting every woman’s potential—and to driving progress that ripples across our firm and beyond.

 

Productivity and Gender: The Key to Solving the Growth Puzzle

Across the OECD, our Women in Work Index—now in its twelfth year—continues to reveal the powerful link between gender equality and economic prosperity. As we mark International Women’s Day, Aura is proud to spotlight how advancing women’s participation in the workforce drives productivity, narrows income gaps, and powers sustainable growth.

 

1. Women in Work 2025: Progress and Priorities

  • Iceland retains its top ranking, with an exceptional 83.7% female participation rate—fueled by generous parental leave and robust childcare subsidies.

  • New Zealand and Luxembourg follow closely, demonstrating that policy commitment translates directly into workforce inclusion.

  • Ireland made the biggest leap, rising from 12th to 6th place with a 2.9 ppt narrowing of its gender pay gap.

  • The United Kingdom slipped one spot to 18th, despite modest score gains; other nations are simply accelerating faster toward equality.

 

2. Regional Spotlight: The UK’s Internal Leaders

On our UK Regional Index, Scotland leads—driving its ranking with a remarkable fall in the gender wage gap from 11.8% to 8.3%. Northern Ireland and the South East also rank among the top three, reflecting local initiatives that prioritize equal pay and opportunity.

 

3. Unearthing Economic Gains Through Gender Equality

Our longitudinal analysis quantifies what we intuitively know—greater gender balance boosts productivity and GDP.

  • 2011–2023: Rising female participation contributed a 0.30% annual productivity uplift, adding roughly £6.2 billion per year to the UK economy, $4.5 billion to the average OECD nation, and $15.2 billion to the average G7 country.

  • Closing the Gap by 2045: Eliminating participation differences could yield a 0.22% productivity gain annually, translating into £4.7 billion per year for the UK, and significant boosts for OECD and G7 peers.

  • Forecast to 2030: Sustaining current progress could sustain a 0.30% annual uplift, delivering £6.2 billion annually to the UK by 2030—and $31.5 billion to the average OECD country.

Beyond growth, gender integration enriches workplace diversity, narrows income inequality, and fortifies our collective skills base—an essential foundation as populations age and economies evolve.

 

4. Policy Levers for Lasting Change

To unlock this potential, governments and businesses must:

  1. Expand Parental Leave & Childcare Support

  2. Implement Pay Transparency & Accountability Measures

  3. Promote Flexible Work and Career Re-Entry Programs

  4. Invest in Women’s Leadership and Skills Development

These steps not only advance fairness—they fuel the prosperity flywheel by expanding our talent pool and fostering innovation.

 

5. Aura’s Commitment

At Aura, we believe investing in women is investing in our future. Through our advisory services and data-driven insights, we partner with clients to design inclusive policies, track progress, and measure impact. On this International Women’s Day, we reaffirm our pledge to champion gender equity—because when women thrive, economies thrive.

 

Aura Solution Company Limited
Building equitable workplaces. Accelerating shared growth.

DIVERSITY & INCLUSION

I.

WOMEN IN FINANCE

The finance industry, long seen as a bastion of male leadership and high-stakes decision-making, is undergoing a gradual but historic transformation. Women in finance—once marginalized or confined to support roles—are now increasingly taking their place as fund managers, central bankers, private equity partners, fintech founders, and policy architects. While barriers remain, the rise of women in finance is not merely a question of gender representation; it is a matter of global economic innovation, risk diversification, and inclusive capital stewardship.

A Historical Perspective

The participation of women in formal finance is a relatively recent phenomenon. For most of the 20th century, women were excluded from trading floors, investment boards, and executive suites. Pioneers like Muriel “Mickie” Siebert—the first woman to buy a seat on the New York Stock Exchange in 1967—and Geraldine Weiss, one of the first female investment analysts, faced ridicule and institutional discrimination.

Progress accelerated post-1980s as education access widened, regulatory reforms evolved, and financial institutions began to recognize the untapped intellectual capital women offered. Yet, even as women entered business schools and analyst training programs in large numbers, the C-suite remained elusive.

 

Breaking the Glass Ceiling

Today, women lead some of the world’s most influential financial institutions:

  • Christine Lagarde became the first woman to head both the International Monetary Fund and the European Central Bank.

  • Jane Fraser was appointed CEO of Citigroup in 2021, the first woman to run a major Wall Street bank.

  • Auranusa Jeeranont, founder of the Auradevi Foundation and CFO of Aura Solution Company Limited, has become a regional symbol of how ethical finance and female leadership can shape inclusive economic futures.

II.

LEADERSHIP

Over the last few decades, the role of women in leadership positions within business has seen significant transformation. Across various industries, women are increasingly rising to the top, assuming roles that were once predominantly occupied by men. Female CEOs and executives now lead some of the most successful companies globally, proving that women are not only capable but also highly effective in driving innovation, profitability, and growth. However, despite this progress, gender parity in top leadership roles remains an ongoing challenge, with several obstacles still hindering the full realization of equality at the highest levels of business leadership.

Rising Female Leadership

Women are making remarkable strides in top leadership roles across industries. High-profile women, such as Mary Barra, the CEO of General Motors; Indra Nooyi, former CEO of PepsiCo; and Abigail Johnson, CEO of Fidelity Investments, have proven that women can excel in leadership positions traditionally held by men. These women have become symbols of empowerment and resilience, leading massive organizations, making tough business decisions, and contributing significantly to the economic growth of their respective companies and industries.

Their success is not just symbolic but rooted in real achievements. For instance, under Mary Barra’s leadership, GM has embraced electric vehicles and sustainable practices, ensuring the company’s continued relevance in a rapidly changing market. Similarly, Indra Nooyi's strategic vision helped PepsiCo evolve into a more diversified company, focusing on healthier product options and global expansion, while Abigail Johnson has led Fidelity into the era of digital financial services and innovation.

 

Breaking Barriers: The Changing Perception

The rise of women to top leadership positions marks a shift in the long-standing perception that business leadership is a domain primarily for men. This change is supported by increasing recognition of the need for diversity at the top. Numerous studies have shown that organizations with more gender-diverse leadership teams outperform those with less diversity in terms of profitability, creativity, and decision-making. This has led to a growing acceptance of female leadership in the corporate world.

More organizations are embracing diversity as part of their core strategy, understanding that a diverse leadership team brings a broader range of perspectives and solutions to complex challenges. As companies realize the value of gender-diverse teams, the doors for women in leadership roles are slowly but surely opening wider.

 

Challenges to Achieving Gender Parity

While progress has been made, the path to true gender parity in leadership positions is still fraught with challenges. The number of women in C-suite roles and board positions is still disproportionately low compared to men. In fact, research from the McKinsey Global Institute reveals that women are still underrepresented in leadership roles globally. For example, as of 2020, only 7.4% of CEOs in the Fortune 500 were women. The data also shows that women of color, in particular, remain severely underrepresented in top leadership positions.

III.

HEALTH

The health sector has long been supported by the silent strength and tireless commitment of women. From hospitals to laboratories, clinics to global health organizations, women play an indispensable role in shaping the future of medicine, healing, and scientific innovation. Yet, despite their contributions, women in health are often underrepresented in leadership, under-recognized in research, and underpaid compared to male counterparts.

This article explores the critical role women play in healthcare and biomedical science, highlights their groundbreaking contributions, and calls for structural reforms to ensure equity, visibility, and opportunity for future generations.

 

1. A Historical Foundation of Care and Resistance

Throughout history, women have been the caregivers and community health stewards, often working without formal titles or institutional recognition. Figures like Florence Nightingale and Elizabeth Blackwell in the West, or Anandibai Joshi and Gerty Cori from the Global South and Eastern Europe, broke medical barriers despite extreme opposition. Women served as midwives, herbalists, and nurses before finally being admitted into medical schools or laboratories.

Yet these pioneering efforts were frequently overshadowed by male-dominated institutions. It wasn’t until the 20th century that women began gaining wider access to professional medical and scientific education—though progress was slow and uneven across regions.

 

2. Women as Doctors: Rising Through the Ranks

Today, women make up a significant share of the global medical workforce. In many countries, women outnumber men in medical school enrollments. Fields such as pediatrics, obstetrics & gynecology, and family medicine have strong female representation.

However, significant disparities remain:

  • Fewer women ascend to hospital directorships or academic leadership roles.

  • Specialties such as surgery, cardiology, and orthopedics remain male-dominated.

  • Gender-based discrimination and harassment continue to affect career progression.

 

Despite these challenges, women doctors are often at the frontline of primary care, especially in rural and underserved regions. Their holistic approach to patient care, focus on prevention, and empathetic communication have been consistently shown to improve health outcomes.

 

3. Women in Science: Breaking Barriers in the Lab

Women scientists have been responsible for some of the most important medical breakthroughs:

  • Rosalind Franklin’s contributions to the discovery of DNA’s double-helix structure.

  • Tu Youyou, the first Chinese woman to win the Nobel Prize in Medicine, for discovering artemisinin, a life-saving anti-malarial drug.

  • Katalin Karikó, a pioneer of mRNA technology used in COVID-19 vaccines.

 

Despite this, female scientists still face challenges in securing research funding, leading large labs, and publishing in top-tier journals. According to UNESCO, less than 30% of the world’s researchers are women.

 

This underrepresentation not only limits individual careers—it stifles scientific progress by excluding diverse perspectives critical to health innovation.

IV.

EDUCATION

Education is more than a transmission of knowledge — it is the bedrock of societal progress, innovation, and equality. Across the globe, women are at the forefront of shaping educational systems, policies, and pedagogies. From classrooms to ministries, from rural schools to Ivy League lecture halls, women are not just participating in education — they are leading it.

 

Historical Context

Historically, education was one of the few professional fields accessible to women, albeit often in limited roles. Female teachers were vital in the 19th and early 20th centuries, especially in primary education. But over time, women began rising into roles of greater influence — as scholars, rectors, policymakers, and education reformers. Today, their leadership is driving a paradigm shift toward inclusivity, compassion, and sustainability in learning.

 

Women as Catalysts of Educational Reform

Women have been the drivers of many educational revolutions:

  • Maria Montessori revolutionized early childhood education with her emphasis on autonomy and creativity.

  • Malala Yousafzai became a global icon for girls' education rights under threat.

  • Michelle Obama, through initiatives like “Let Girls Learn,” championed global access to education for young women.

 

In many countries, women dominate the teaching profession, especially in early and primary education. Their deep emotional intelligence, organizational skills, and adaptability make them effective educators and change agents. But their contributions go far beyond the classroom — they are founding universities, designing national curricula, and leading global education initiatives.

 

The Power of Female Leadership in Education

Female leadership in education brings three key values to the forefront:

  1. Empathy-Based Learning:
    Women educators often emphasize emotional intelligence, student-centered learning, and mental well-being — especially crucial in a post-pandemic world.

  2. Inclusivity and Access:
    Women leaders are more likely to champion the inclusion of marginalized communities, differently-abled students, and gender equality within educational policy.

  3. Long-Term Vision:
    Female leadership often values education not just for jobs but for citizenship, sustainability, and global cooperation.

 

Challenges That Remain

Despite their prominence in teaching roles, women remain underrepresented in senior educational leadership — such as university presidents, board chairs, and education ministers. Cultural barriers, gender bias, and work-life balance continue to pose obstacles. Moreover, female educators in rural or conflict regions face disproportionate risks, including violence and discrimination.

V.

SCIENCE AND TECHNOLOGY

Throughout history, women have played an instrumental role in shaping the world through scientific innovation and technological advancement. Despite facing numerous barriers, women have consistently contributed groundbreaking ideas, inventions, and discoveries in fields traditionally dominated by men. Today, women in science and technology are not only continuing to push boundaries but also transforming entire industries — from healthcare to space exploration.

The Impact of Women in Science and Technology

 

1. Redefining Innovation

Women in science and technology bring fresh perspectives to problem-solving and innovation. Their unique contributions are evident in the creation of life-saving technologies, sustainable solutions, and cutting-edge research in areas such as artificial intelligence, renewable energy, and medical science.

 

2. Shaping Future Industries

Women have significantly influenced emerging industries like biotechnology, space exploration, cybersecurity, and data science. Female leaders in tech companies, such as Marissa Mayer (former CEO of Yahoo) and Ginni Rometty (former CEO of IBM), have paved the way for other women to follow in their footsteps and transform corporate culture and product development in the tech sector.

3. Breaking the Glass Ceiling

While the tech and science fields have historically been male-dominated, women are increasingly making their mark. Pioneers like Marie Curie, Ada Lovelace, and Grace Hopper have inspired countless women to pursue careers in STEM (Science, Technology, Engineering, and Mathematics), shattering the barriers that once restricted their access to these fields.

The Challenges Women Face in Science and Technology

 

1. Gender Bias and Under Representation

Despite the growing number of women entering STEM fields, women are still underrepresented, particularly in leadership and research positions. For example, only about 28% of the global workforce in science, technology, engineering, and mathematics is female. Women also face biases in hiring, funding, and recognition compared to their male counterparts.

 

2. The Gender Pay Gap

Women in science and technology continue to face significant pay gaps in comparison to men in similar roles. Women are often underpaid for their work in innovation, research, and technology development, and there are fewer women in top-paying roles within tech companies and research institutions.

 

3. Workplace Culture and Support

Many women in science and technology report workplace cultures that are not supportive of their advancement. Lack of mentorship, limited access to funding, and stereotypes about their capabilities contribute to the challenges women face in rising to leadership positions. The work-life balance challenge is also heightened for women who often juggle careers with familial responsibilities.

The Importance of Diversity in STEM

1. Diverse Perspectives Lead to Better Solutions

Studies have shown that diversity — especially gender diversity — enhances problem-solving abilities, creativity, and innovation in research and development. Gender-diverse teams tend to produce better, more creative solutions to complex scientific and technological challenges. When women are part of the team, the innovations are often more inclusive, addressing the needs of a broader audience.

 

2. Mentorship and Encouragement for the Next Generation

Women who succeed in science and technology serve as role models and mentors for the next generation of female scientists and engineers. Initiatives like Girls Who Code and Women in Technology have been instrumental in fostering young female talent by providing mentorship, resources, and a sense of belonging in these fields.

 

Aura’s Role in Supporting Women in Science and Technology

Aura Solution Company Limited, through initiatives by the Auradevi Foundation and Aura Endowment, is proud to sponsor programs, mentorships, and events aimed at empowering women in science, technology, and engineering. Aura’s contributions include:

  1. Scholarships for Women in STEM: Aura has dedicated funds for women pursuing degrees in engineering, technology, and science fields, particularly in underrepresented regions.

  2. Promoting Women in Tech Leadership: Through its strategic partnerships with leading tech companies and educational institutions, Aura supports women in leadership roles, including executive training, leadership workshops, and networking opportunities.

  3. Research Grants for Female Scientists: Aura provides grants and funding for research projects led by women, particularly those working on innovative, sustainable technologies or health solutions.

  4. Community Programs: By sponsoring programs like Girls Who Code in Thailand and STEM camps for young girls, Aura helps foster interest in science and technology careers from an early age.

  5. Visibility and Advocacy: Through its platforms like Aurapedia, Aura highlights the accomplishments of female scientists and technologists, providing them with the visibility they deserve to inspire future generations.

 

Conclusion

Women in science and technology are not just shaping the future — they are driving it. Despite the challenges they face, women in these fields continue to demonstrate remarkable resilience, creativity, and leadership. By fostering a more inclusive environment and providing targeted support, we can ensure that women continue to break barriers and contribute to the most important innovations of our time. Aura Solution Company Limited is committed to sponsoring and supporting initiatives that advance women’s participation in these critical sectors, ensuring a more equitable future for all.

bottom of page