COMMITMENT TO DIVERSITY
At Aura Solution Company Limited, diversity isn’t just a value—it’s our strength. With over 18,000 employees worldwide, representing 72 different races, religions, and various sexual orientations, we are a true reflection of the global community we serve. For the past 50 years, we have nurtured a culture where differences are not just accepted but celebrated, creating an environment where everyone can thrive.
At Aura, diversity and inclusion are more than just buzzwords—they are the foundation of our success. We believe that a diverse workforce, inclusive of various backgrounds, perspectives, and experiences, fosters innovation and drives better business outcomes. Here’s how Aura is committed to promoting diversity and inclusion within our organization and beyond.
1. Embracing Multidisciplinary Perspectives
Aura thrives on the power of multidisciplinary perspectives. We understand that diverse viewpoints lead to more creative solutions and better decision-making. By bringing together professionals from different disciplines, we create a dynamic environment where innovative ideas can flourish. This approach not only enhances our service offerings but also ensures that we can address the complex and evolving needs of our clients.
2. Inclusive Workplace Culture
Creating an inclusive workplace culture is at the heart of Aura’s mission. We strive to build an environment where everyone feels valued, respected, and empowered to contribute their best work. Our commitment to inclusivity is reflected in our policies and practices, which promote equal opportunities for all employees regardless of gender, race, ethnicity, sexual orientation, disability, or any other characteristic. We work diligently to foster a sense of belonging and unity that transcends differences, allowing every team member to bring their full self to work.
3. Leadership Commitment
Our leadership team is dedicated to championing diversity and inclusion at all levels of the organization. We recognize that true progress begins with a top-down commitment to fostering an inclusive culture. Through regular training, mentorship programs, and open dialogue, our leaders actively promote diversity and work to dismantle any barriers that may hinder inclusivity. Aura’s leadership understands that inclusion must be an integral part of every decision, strategy, and interaction across the company.
4. Community Engagement and Partnerships
Aura extends its commitment to diversity beyond our internal operations by engaging with the communities we serve. We partner with organizations that promote diversity and inclusion, and we actively participate in initiatives that support underrepresented groups. By doing so, we aim to make a positive impact not only within our company but also in the broader society. Aura believes in the ripple effect of empowering communities, and we are proud to stand with those who champion equality and justice.
5. Measuring Progress and Accountability
To ensure that our diversity and inclusion efforts are effective, we regularly measure our progress and hold ourselves accountable. We set clear goals and benchmarks to track our advancement, and we are transparent about our achievements and areas for improvement. This data-driven approach helps us continuously refine our strategies and maintain our commitment to fostering a diverse and inclusive workplace. We understand that the journey toward true inclusion is ongoing, and we are committed to making measurable progress every step of the way.
6. A Global Family
In a world often divided by differences, Aura stands as a testament to unity. Our staff comes from diverse backgrounds, yet we work and live together as one family. Over the past five decades, we’ve built a culture where everyone feels valued and respected, regardless of their ethnicity, religion, or sexual orientation. We believe that diversity enriches our perspectives, strengthens our creativity, and drives innovation across our business.
What makes Aura unique is not just our diversity but the harmony that has flourished within our organization. Despite representing a broad spectrum of races, religions, and sexual orientations, we have never faced a single issue related to these differences. This harmony stems from our commitment to fostering an inclusive environment where everyone feels they belong. We are proud to say that Aura is a place where people from all walks of life come together to achieve common goals and share in collective success.
7. Building a Culture of Respect
Respect is at the core of our culture at Aura. We understand that diversity without inclusion is incomplete. That’s why we have invested in creating policies and programs that promote equality and ensure that everyone has an equal opportunity to contribute and succeed. From employee resource groups to mentorship programs, we are dedicated to empowering our people and ensuring that every voice is heard.
8. A Safe and Supportive Environment
At Aura, we are committed to creating a workplace where everyone feels safe, supported, and free to be themselves. We have zero tolerance for discrimination or harassment of any kind. Instead, we focus on building a community where differences are respected, and everyone is encouraged to bring their authentic selves to work. Our policies are designed to protect the dignity and well-being of every employee, ensuring that Aura remains a place where people of all backgrounds can thrive.
Conclusion
At Aura Solution Company Limited, diversity isn’t just a buzzword—it’s the foundation of our success. For over 50 years, we have built a company where people from 72 different races, religions, and sexual orientations work together as one family. Our commitment to diversity and inclusion has allowed us to create a harmonious environment where everyone is respected, valued, and empowered to succeed. By embracing a wide range of perspectives, fostering an inclusive culture, and engaging with our communities, we are committed to creating a better, more equitable world. We believe that our dedication to diversity and inclusion not only enhances our business performance but also contributes to the greater good.
DIVERSITY
ASPIRATIONS
At Aura, our commitment to diversity, equity, and inclusion (DE&I) is at the core of our values and operational ethos. We understand that a diverse and inclusive workforce drives innovation, enhances our decision-making processes, and allows us to better serve our clients. As part of our ongoing dedication to DE&I, we have set ambitious goals to empower our leaders and transform our workplace culture.
Empowering Leaders to Drive Change
Our leaders play a crucial role in driving our DE&I strategy forward. By empowering them with the resources, training, and support they need, we ensure that they are well-equipped to foster an inclusive environment and champion diversity at all levels of the organization. Leadership commitment is essential to our success, and we are proud to have leaders who are passionate about making a positive impact.
Transparency: The Key to Achieving Our Aspirations
Transparency is fundamental to achieving our aspirational goals. In 2020, we outlined specific intentions to enhance our female and ethnic minority representation, especially among management. By openly sharing our goals and progress, we hold ourselves accountable and demonstrate our commitment to creating a more inclusive workplace.
Our 2025 Aspirational Goals
We have set clear and measurable targets to increase diversity within our organization. By 2025, we aspire to achieve the following:
Globally: 30% of Director-level and above roles will be held by women.
United States: 26% of Director-level and above roles will be held by ethnic minority talent.
United Kingdom: 26% of Director-level and above roles will be held by ethnic minority talent, with 4% specifically held by Black professionals.
Additional Regional Aspirations: We are also committed to setting and achieving region-specific diversity goals that reflect the unique demographics and needs of each area.
Creating a Diverse and Inclusive Future
Our aspirational goals are not just about numbers; they are about creating a workplace where every individual feels valued, respected, and empowered to succeed. We are committed to building a culture of inclusivity where diverse perspectives are celebrated, and everyone has equal opportunities to grow and advance.
Conclusion
At Aura, we believe that our aspirational goals will lead to a stronger, more innovative, and more inclusive organization. By empowering our leaders, fostering transparency, and setting ambitious targets, we are paving the way for a brighter future. We are dedicated to achieving these goals and are excited to see the positive impact they will have on our workforce, our clients, and the communities we serve.
We are committed to achieving our aspirational goals, along with empowering leaders to drive our DE&I strategy forward. We believe that transparency is key to achieving our aspirations and in 2020, outlined specific intentions to enhance our female and ethnic minority representation, especially among management.Specifically, by 2025, we aspire to have 30% of Director-level and above roles globally held by women and 26% of Director-level and above roles in the US and 26% in the UK held by ethnic-minority talent, as well as 4% Black in the UK, along with additional regional aspirations.
GENDER EQUALITY
At Aura, we firmly believe that gender equality is not just a moral imperative but a critical component of our success and innovation. As part of our broader commitment to diversity, equity, and inclusion (DE&I), we have made significant strides toward creating a workplace where everyone, regardless of gender, has equal opportunities to thrive. Here’s a closer look at our initiatives and achievements in promoting gender equality.
Empowering Women in Leadership
One of our primary goals is to increase the representation of women in leadership positions. We recognize that having diverse leadership teams leads to better decision-making and more innovative solutions. To this end, we have set an ambitious target: by 2025, 30% of Director-level and above roles globally will be held by women. This goal reflects our dedication to nurturing female talent and ensuring that women have the support and opportunities needed to advance to the highest levels of our organization.
Creating an Inclusive Culture
Building an inclusive culture where everyone feels valued and respected is essential for achieving gender equality. We have implemented various programs and policies designed to support women at all stages of their careers. These include:
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Mentorship and Sponsorship Programs: Pairing women with senior leaders who can provide guidance, advocacy, and career development opportunities.
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Flexible Work Arrangements: Offering flexible working hours and remote work options to support work-life balance, particularly for those with caregiving responsibilities.
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Bias Training: Providing training for all employees to recognize and mitigate unconscious bias, ensuring that decisions about hiring, promotions, and project assignments are fair and equitable.
Celebrating Achievements and Role Models
Recognizing and celebrating the achievements of women within our organization is a key part of our strategy. By highlighting the successes of female role models, we inspire the next generation of women leaders and demonstrate the possibilities within our company. We regularly feature stories of women who have made significant contributions to Aura and the broader industry, showcasing their journeys and the impact of their work.
Measuring Progress and Accountability
Transparency and accountability are crucial for driving meaningful change. We regularly measure our progress toward our gender equality goals and report on our achievements and challenges. This data-driven approach allows us to identify areas for improvement and ensure that we remain on track to meet our aspirations. Our commitment to transparency also builds trust with our employees, clients, and stakeholders, reinforcing our dedication to gender equality.
Supporting Women in the Community
Our commitment to gender equality extends beyond our organization. We actively support initiatives and organizations that promote women's empowerment and gender equality in the broader community. Through partnerships, sponsorships, and volunteer efforts, we contribute to creating a more equitable society where women can thrive.
Conclusion
Gender equality is a cornerstone of Aura's DE&I strategy and a key driver of our success. By empowering women in leadership, creating an inclusive culture, celebrating achievements, and maintaining transparency, we are making significant strides toward a more equitable workplace. Our dedication to gender equality not only benefits our employees but also enhances our ability to innovate and serve our clients effectively. At Aura, we are proud to shine a spotlight on gender equality and committed to continuing our journey toward a more inclusive future.
WHEN WOMEN LEAD
Redefining Success and Shaping the Future
In today’s world, the power of leadership is being redefined. Women are no longer confined to traditional roles but are stepping into leadership positions across industries, reshaping the future with their vision, determination, and resilience. At Aura Solution Company Limited, we believe in the transformative power of women’s leadership, and through our initiative, When Women Lead, we are championing a world where women not only participate but thrive as leaders in all sectors.
The Rise of Women in Leadership
Women’s leadership is not just about occupying roles; it’s about bringing unique perspectives, empathy, and innovative problem-solving to the forefront. The rise of women in leadership across politics, business, and technology demonstrates that when women lead, they foster environments that are inclusive, diverse, and equipped to tackle the most complex global challenges.
The statistics are clear. Companies with higher representation of women in leadership roles consistently outperform their peers. Studies show that diversity in leadership leads to more innovative solutions, stronger financial performance, and a more sustainable future. Women leaders often prioritize long-term growth, community-building, and social impact—values that align perfectly with the ethos of Aura Solution Company Limited.
Breaking Barriers, Building Bridges
However, the path to leadership is not without its challenges. Systemic barriers—ranging from societal expectations to organizational structures—have historically limited women’s access to leadership positions. Aura’s **When Women Lead®** initiative is committed to breaking down these barriers, offering women the tools, mentorship, and opportunities they need to succeed.
We believe in empowering women through practical education, access to resources, and by fostering environments that nurture leadership at every stage. Our global programs connect women leaders with mentors, provide access to industry networks, and create opportunities for women to lead across all sectors.
Leading with Purpose
At the heart of When Women Lead is the belief that leadership is not just about power but about purpose. Women leaders bring a distinct perspective to business and society, often leading with empathy, collaboration, and a focus on holistic success. By encouraging women to lead with purpose, we are investing in a future that values equity, sustainability, and shared prosperity.
The Power of Collaboration
Our initiative is not just about individual success but collective advancement. Through collaboration with governments, businesses, and nonprofit organizations, When Women Lead is creating a global movement that champions gender equity and the role of women in leadership.
Aura is proud to stand alongside our partners to accelerate the advancement of women in leadership positions, across industries and around the world. Whether it's in boardrooms, classrooms, or communities, women’s leadership has the potential to create positive ripple effects that will shape the future of generations to come.
Shaping Tomorrow’s Leaders
At Aura Solution Company Limited, we know that when women lead, the world wins. When Women Lead is about nurturing the next generation of women leaders—giving them the resources, opportunities, and support they need to rise to the occasion and change the world.
From offering leadership training and business mentorship to fostering inclusive workplaces and championing gender equality in policy, Aura is committed to paving the way for women to lead boldly and authentically.
Conclusion
The future of leadership is diverse, inclusive, and purpose-driven. Women have a critical role to play in shaping that future, and at Aura Solution Company Limited, we are proud to be at the forefront of this movement.When Women Lead is not just a program; it’s a commitment to building a world where women’s voices are heard, their leadership is celebrated, and their potential is fully realized.
Together, we are creating a world where leadership knows no gender, and where the impact of women’s leadership will be felt across industries, communities, and nations.
Success Story
1: Revolutionizing Finance with Innovation
Sophia Martínez, a former mentee of Aura's When Women Lead program, is now a trailblazer in the fintech industry. As the CEO of a digital banking startup, Sophia has led her company to become one of the fastest-growing fintech firms in Latin America. Through her participation in When Women Lead, she gained access to a global network of female leaders, attended leadership workshops, and connected with influential mentors. Sophia credits the program with helping her refine her business strategy and scale her company globally.
Her startup now serves over 2 million customers, providing accessible and affordable financial services to underbanked communities, particularly women entrepreneurs. Under her leadership, the company has grown its valuation to over $1 billion, making her one of the youngest female CEOs to reach unicorn status.
Success Story 2: Leading Change in the Public Sector
**Amira Khan**, a civil servant from India, joined When Women Lead with the goal of advancing her leadership skills and making a bigger impact in her field. After completing the program, Amira implemented a groundbreaking social initiative focused on improving maternal healthcare access in rural communities. Her leadership skills, sharpened through mentorship and training sessions at Aura, empowered her to navigate complex political systems and secure partnerships with government and international organizations.
Through her initiative, maternal mortality rates in the region have dropped by 30%, and the project has been replicated in other parts of the country. Amira is now a recognized leader in public health and continues to advocate for women’s health and rights in international forums.
Success Story 3: Breaking Barriers in Technology
**Lina Robertson**, a graduate of Aura’s When Women Lead program, overcame significant obstacles to become the CTO of a leading AI company in the U.S. Growing up in a small town where women in technology were rare, Lina faced societal and professional barriers that limited her access to opportunities. Through When Women Lead®**, she gained exposure to cutting-edge technology, connected with industry leaders, and was given the chance to showcase her innovative ideas.
Lina’s leadership at her company has been transformative—under her guidance, the company has developed AI solutions that are now being used in healthcare, reducing diagnostic errors and improving patient care. Her leadership has been recognized globally, and she now mentors other women technologists, helping them break barriers in STEM fields.
Success Story 4: Driving Inclusive Economic Growth in Africa
**Miriam Owusu**, an entrepreneur from Ghana, was part of When Women Lead's first cohort in Africa. With Aura's support, she was able to expand her agribusiness, which focuses on empowering local female farmers by giving them access to technology, training, and global markets. Miriam's company has created over 5,000 jobs for women in rural areas, transforming the economic landscape of her community.
With mentorship and investment opportunities provided through the program, Miriam scaled her business internationally, becoming a voice for women in agriculture. Her company has been featured in major global publications, and she was invited to speak at the World Economic Forum on the importance of inclusive growth and women's leadership in emerging markets.
Success Story 5: Creating a Sustainable Future
**Jasmine Lee**, an environmental activist from Malaysia, turned her passion for sustainability into action through her participation in When Women Lead. With the skills and confidence gained from the program, Jasmine launched an initiative aimed at reducing plastic waste in Southeast Asia. Her leadership resulted in partnerships with local governments, international NGOs, and private corporations, making a tangible impact on reducing ocean pollution.
Jasmine’s initiative has educated thousands of citizens on environmental sustainability, led to policy changes in plastic usage, and inspired similar efforts across the region. Today, she continues to lead with purpose, advocating for policies that address climate change and environmental justice, particularly for vulnerable communities.
These success stories show the transformative impact of When Women Lead across diverse fields, from finance and technology to public health and sustainability. Through Aura’s program, women from different backgrounds have not only risen to leadership positions but have also driven meaningful change in their industries and communities.
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PRIVACY POLICY
