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Official Corporate Announcement : Aura Solution Company Limited

Writer: Amy Brown
Amy Brown
1 day ago
5 min read

OFFICIAL CORPORATE ANNOUNCEMENT

PHUKET, THAILAND : AURA announces its transition to a family-owned investment holding company, focusing on investing in, acquiring and holding ownership interests in businesses across a range of industries and geographical markets.This strategic direction reflects AURA’s commitment to a focused investment approach built on disciplined capital allocation, responsible ownership and a long-term perspective. The company aims to preserve and create lasting value through sound investment decisions, thoughtful oversight and a commitment to the businesses in which it invests.


OUR INVESTMENT PHILOSOPHY

AURA believes that lasting value is created through the ownership of sound businesses, the careful allocation of capital and the patience to allow investments to develop over time.Our approach is founded on the belief that the quality of an investment matters more than the number of transactions undertaken. We therefore assess opportunities according to the underlying strength of each business, its financial position, management, competitive position and prospects for sustainable growth.


AURA intends to invest through minority and majority ownership interests, as well as controlling acquisitions, where appropriate. Each investment will be evaluated on its individual merits, with particular consideration given to the long-term economic value of the business and the responsibilities associated with ownership.We do not seek to operate every business within a single corporate structure. Companies in which AURA invests will retain their respective corporate identities, management teams, employees and operational responsibilities. Their management will remain responsible for the conduct and development of their businesses, while AURA will concentrate on capital allocation, ownership, shareholder responsibilities, corporate governance and strategic oversight in accordance with its respective rights and agreements.


Our objective is to establish a portfolio of independently managed businesses, supported by committed ownership and a consistent long-term investment philosophy.


AURA’S INVESTMENT-ONLY BUSINESS MODEL

Following this transition, AURA will operate exclusively as a family-owned investment holding company. Its business will be focused on investing its own capital in other businesses, acquiring and holding minority or majority ownership interests, and taking controlling positions where appropriate.AURA’s role will be that of a long-term investment owner. It will identify investment opportunities, assess businesses, allocate capital and exercise its rights and responsibilities as a shareholder. Depending on the nature of each investment, this may include participating in corporate governance and providing strategic oversight in accordance with its ownership interests and agreements.


Each portfolio company will retain its own identity, management, employees and day-to-day operations. AURA will not act as an operator or provide financial, banking, citizenship, brokerage or advisory services to clients. Its business will be ownership and investment—not the arrangement or provision of services.This approach establishes a clear and focused corporate purpose: to invest in businesses, hold ownership interests responsibly and pursue sustainable value over the long term.


EXISTING PAYMASTER AGREEMENTS

AURA wishes to clarify that the discontinuation of its Paymaster activities does not, in itself, invalidate or terminate Paymaster Agreements previously executed with Aura Solution Company Limited.Agreements already signed with the company shall remain valid and subject to their respective contractual provisions, applicable performance obligations and the fulfilment of the responsibilities undertaken by the parties.


Clients and counterparties with existing Paymaster Agreements are requested to maintain direct communication with Mr. Kaan Eroz, who will serve as the designated contact for matters relating to these existing agreements.


Contact Person: Mr. Kaan Eroz

Verified WhatsApp: +90 532 781 00 86


For security and continuity, all communications should be conducted directly through his designated and verified WhatsApp number.Existing contractual matters will continue to be addressed in accordance with the relevant agreements and the performance obligations applicable to each engagement.The discontinuation of the wider Paymaster service activity should therefore be distinguished from the continuing contractual responsibilities arising under agreements already executed.


OUR CORPORATE STRUCTURE AND FUTURE DIRECTION

AURA will maintain its sole corporate headquarters at:


Aura Solution Company Limited

1 Pakhlok, Thalang, Phuket 83110, Thailand.


Website: www.aura.co.th



Direct Line: +66 8241 88 111 (Verified WhatsApp or direct call)


The company will operate through a centralised investment structure, with no intention of establishing a network of AURA operating offices in different jurisdictions.Its investment portfolio may include businesses operating in different countries and industries. Such businesses will maintain their own offices, personnel, management and operational structures, independently of AURA's headquarters.


As a family-owned company, AURA places particular importance on continuity, financial discipline, responsible decision-making and the preservation of long-term value.We believe that an investment holding company should be measured not by the number of transactions it completes or the scale of its corporate presence, but by the quality of its investments, the strength of the businesses it owns and the value created through responsible ownership.


A MESSAGE FROM THE CEO

Hany Saad, Chief Executive Officer of AURA, stated:

"Our decision represents a deliberate step towards building AURA around a clear and lasting investment philosophy.We believe that capital should be allocated carefully, that ownership carries responsibility and that good businesses should be given the opportunity to develop under capable management. Our intention is not to pursue growth for its own sake, but to identify businesses in which we can invest with conviction and maintain a long-term commitment.


The realignment of our activities reflects this direction. By concentrating exclusively on our investment holding business, we intend to maintain a focused organisation and a consistent approach to capital allocation and ownership.We recognise the importance of honouring existing commitments. Agreements already entered into with Aura Solution Company Limited will continue to be respected in accordance with their contractual terms and applicable obligations.


Our ambition is to build AURA with patience, discipline and a sense of responsibility, creating a company whose value is measured over generations rather than by short-term results."


ABOUT AURA

AURA is a family-owned investment holding company headquartered in Phuket, Thailand. The company focuses on investing in, acquiring and holding ownership interests in businesses across a range of industries and geographical markets. Its approach is guided by the belief that enduring value is built through thoughtful investment decisions, responsible ownership and a long-term perspective.AURA’s investment philosophy is founded on disciplined capital allocation, careful evaluation of business fundamentals, sound corporate governance and a commitment to sustainable value creation. The company seeks to identify businesses with strong foundations, capable leadership and the potential to develop and grow over time. Investment decisions are made with consideration for each business’s financial position, operating model, competitive environment and long-term prospects.


Depending on the nature of each opportunity, AURA may acquire minority or majority ownership interests, including controlling stakes where appropriate. Its role is centred on investment ownership, the responsible exercise of shareholder rights, capital allocation and strategic oversight in accordance with its ownership interests, contractual arrangements and applicable laws.Businesses in which AURA invests retain their own identities, management teams, employees and day-to-day operations. AURA respects the independence and expertise of each company’s leadership while fulfilling its responsibilities as a shareholder and investment owner. This structure allows each business to remain focused on its own activities, customers and markets, while AURA maintains a considered approach to ownership, governance and the development of long-term value.


AURA operates from a single corporate headquarters in Phuket, Thailand. Its investment activities may extend across different industries and geographical markets, but the company maintains a centralised ownership and governance structure. It does not seek to build a network of operating branches; rather, it focuses on identifying, acquiring and holding meaningful ownership interests in businesses whose long-term direction and fundamentals align with its investment principles.As a family-owned investment holding company, AURA takes a long-term view of ownership. Its priorities are to act with discipline, exercise sound judgement, preserve capital responsibly and support the sustainable development of the businesses in which it invests. The company’s direction is guided by continuity, accountability and the conviction that lasting value is created through responsible decisions made over time.


AURA

INVESTING IN BUSINESSES. BUILDING FOR GENERATIONS.


Official Corporate Announcement : Aura Solution Company Limited






 
 
 

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