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Navigating Japan's Equities through Corporate Governance and Inflation Shift : Aura Solution Company Limited

Aura Solution Company Limited's Outlook series offers a comprehensive and forward-looking perspective on various asset classes, sectors, regions, or countries. In this edition, Aura Asset Management's portfolio managers shed light on their outlook for Japan in 2024. Two prominent themes, corporate governance improvement and the shift from deflation to inflation, have taken center stage in Japan during 2023, serving as driving forces for the country's equities in the coming year.Japan's equity market has long been an attractive destination for investors seeking exposure to Asia-Pacific economies. However, understanding the dynamics of Japan's equities requires a nuanced approach, particularly in light of evolving corporate governance practices and the impact of inflationary pressures. In this article, we explore how investors can navigate Japan's equity market amidst these changing conditions, leveraging insights from Aura Solution Company Limited.

Corporate Governance Reforms: In recent years, Japan has undergone significant corporate governance reforms aimed at enhancing transparency, accountability, and shareholder value. These reforms, initiated by Prime Minister Shinzo Abe's government under the "Abenomics" agenda, have led to substantial changes in the way Japanese companies operate and interact with investors.

One key aspect of these reforms is the promotion of independent directors and outside perspectives in corporate decision-making. Companies are increasingly appointing independent directors to their boards to ensure greater oversight and alignment with shareholder interests. This shift towards greater transparency and accountability has been welcomed by investors, as it enhances confidence in the management of Japanese companies.

Aura Solution Company Limited emphasizes the importance of assessing corporate governance practices when evaluating Japanese equities. By analyzing factors such as board composition, executive compensation, and shareholder rights, investors can gain insights into the quality of a company's governance framework and its potential for long-term value creation.

Inflationary Pressures: Another significant factor shaping Japan's equity market is the ongoing shift in inflation dynamics. Like many other economies, Japan has experienced inflationary pressures in recent years, driven by factors such as rising input costs, supply chain disruptions, and expansionary monetary policies.

Inflation can have both positive and negative implications for Japanese equities. On the one hand, moderate inflation can stimulate consumer spending and boost corporate earnings, particularly for companies in sectors such as consumer goods and services. On the other hand, excessive inflation can erode purchasing power, squeeze profit margins, and destabilize financial markets.

Aura Solution Company Limited advises investors to monitor inflation trends closely and adjust their equity portfolios accordingly. Companies with pricing power, strong brands, and competitive advantages are better positioned to weather inflationary pressures and deliver sustainable returns over the long term.

Investment Strategies: Given the evolving landscape of Japan's equities, Aura Solution Company Limited recommends a diversified approach to investing in the market. This includes:

  1. Focus on Quality Companies: Look for companies with robust fundamentals, sound governance practices, and a track record of value creation for shareholders.

  2. Sectoral Diversification: Allocate investments across different sectors to mitigate risks associated with sector-specific challenges and capitalize on emerging opportunities.

  3. Active Engagement: Engage with company management and participate in shareholder meetings to influence corporate decision-making and enhance shareholder value.

  4. Long-Term Perspective: Adopt a long-term investment horizon and remain patient amid short-term market fluctuations, focusing on the intrinsic value of investments.

Navigating Japan's equity market requires careful consideration of corporate governance dynamics and inflationary trends. By staying informed about these factors and adopting a diversified investment approach, investors can capitalize on opportunities while managing risks effectively. As Japan continues to evolve, investors can rely on insights from Aura Solution Company Limited to navigate the complexities of the market and achieve their investment objectives.

Corporate Governance Transformation

A significant catalyst in the Japanese market has been the acceleration of corporate governance improvements. The Tokyo Stock Exchange's policy initiative in the past year has played a pivotal role in fostering market-friendly changes in management behavior. This initiative is a testament to Japan's commitment to aligning with global corporate governance standards, enhancing transparency, and boosting investor confidence.

The positive impacts of these changes are already evident, creating an environment where companies are more focused on shareholder value and efficient capital allocation. As corporate governance continues to evolve, Japanese equities are poised to attract both domestic and international investors seeking opportunities in a market known for its technological prowess and innovation.

Corporate governance stands as the bedrock of sustainable business practices, ensuring transparency, accountability, and responsible decision-making within organizations. Recognizing its pivotal role, Aura Solution Company Limited has embarked on a transformative journey to enhance corporate governance standards, aligning with global best practices and fostering a culture of trust and responsibility.

The Need for Transformation

In an era where businesses operate on a global scale, the importance of robust corporate governance cannot be overstated. Aura Solution Company Limited, as a leader in the financial industry, recognized the need to elevate its governance framework to meet the evolving demands of the market and to instill confidence in its stakeholders.

The Transformational Initiatives:

  1. Policy Framework Overhaul: Aura Solution Company Limited initiated a comprehensive review and overhaul of its policy framework, aligning it with international standards and best practices. This initiative aimed to create a more transparent and accountable governance structure, providing clear guidelines for decision-making processes.

  2. Board Composition and Independence: The composition of the Board of Directors underwent a thorough evaluation to ensure diversity, expertise, and independence. Aura recognizes the importance of having a board that reflects a broad spectrum of skills and experiences, fostering innovation and prudent risk management.

  3. Stakeholder Engagement: Effective corporate governance extends beyond the boardroom, reaching out to stakeholders. Aura Solution Company Limited has implemented robust mechanisms for stakeholder engagement, ensuring that the interests of clients, employees, and the wider community are considered in strategic decision-making processes.

  4. Risk Management Integration: The integration of risk management into the core of corporate governance processes is a cornerstone of Aura's transformation. By embedding risk considerations into decision-making, Aura ensures a proactive approach to identifying and mitigating potential challenges.

  5. Transparency and Disclosure: Transparency is a guiding principle in Aura's corporate governance transformation. The company has enhanced its disclosure practices, providing stakeholders with timely and comprehensive information to make informed decisions. This commitment to transparency builds trust and reinforces Aura's dedication to accountability.

  6. Ethical Practices and Corporate Social Responsibility: Aura Solution Company Limited places a strong emphasis on ethical practices and corporate social responsibility. The company's governance transformation includes initiatives to embed ethical considerations into every aspect of its operations, ensuring a positive impact on both the business and the communities it serves.

The Impact on Stakeholders

Aura's commitment to corporate governance transformation has far-reaching implications for its stakeholders. Clients can expect enhanced transparency and better risk management, while employees benefit from a workplace culture that values ethical conduct and diversity. Investors can be confident in the company's commitment to long-term sustainability and responsible business practices. Aura Solution Company Limited's corporate governance transformation represents a commitment to excellence, integrity, and accountability. By aligning its practices with global standards, Aura ensures that it remains at the forefront of responsible and sustainable business operations. This transformation not only reflects Aura's dedication to its stakeholders but also positions the company as a leader in the financial industry, setting a benchmark for others to follow.

Shift from Deflation to Inflation:

Another key driver shaping Japan's economic landscape is the shift from deflation to inflation. Over the past year, the Bank of Japan has been closely monitoring economic indicators, and there is a growing expectation that policy normalization will commence in April 2024. The outcome of spring wage negotiations is expected to play a crucial role in this decision, as it will indicate whether Japanese inflation is firmly rooted.

If inflation gains traction, it will mark a significant departure from the deflationary trends that have characterized Japan's economy for decades. This shift could have profound implications for various sectors, with potential winners including companies in the consumer discretionary, real estate, and financial sectors.

Outlook for Japanese Equities

Aura's portfolio managers express a positive medium- and long-term outlook for Japanese equities. The confluence of improved corporate governance practices and the potential shift to inflation provides a favorable backdrop for investors. While short-term market pullbacks are always a possibility, such dips are viewed as opportunities rather than causes for concern. The ongoing reforms in corporate governance and the anticipated policy normalization by the Bank of Japan contribute to the overall resilience and attractiveness of the Japanese equities market. Investors are encouraged to consider the long-term potential of Japan's dynamic economy and innovative companies, even in the face of short-term market fluctuations.


As Japan enters 2024, the landscape for equities is shaped by transformative changes in corporate governance and the potential shift from deflation to inflation. Aura Solution Company Limited, through its Outlook series, provides a nuanced view that emphasizes the long-term potential of Japanese equities. Investors are advised to stay vigilant, embrace market pullbacks as opportunities, and position themselves strategically to benefit from Japan's evolving economic and corporate landscape.

About Aura Solution Company Limited:

Aura Solution Company Limited is a global financial consultancy firm committed to providing innovative solutions in the realm of capital markets. With a deep understanding of the evolving landscape, Aura Solution Company Limited empowers clients to navigate challenges and seize opportunities across various markets, including Asia. Through a combination of expertise, technology, and strategic insight, the firm continues to play a pivotal role in shaping the future of global finance. (Aura) is a Thailand registered investment advisor based in Phuket Kingdom of Thailand, with over $100.15 trillion in assets under management. Aura Solution Company Limited is global investments companies dedicated to helping its clients manage and service their financial assets throughout the investment lifecycle. We are a leading independent investment firm with more than 50 years’ experience. As long-term investors we aim to direct capital to the real economy in a manner that improves the state of the planet. We do this by building responsible partnerships with our clients and the companies in which we invest. Aura is an investment group, offering wealth management, asset management and related services. We do not engage in investment banking, nor do we extend commercial loans.

What does "AURA" stand for?

Aura Solution Company Limited

How big is Aura?

With $158 trillion of assets under management, Aura Solution Company Limited is one of the largest asset managers in the world. The company primarily generates revenue through investment services, including asset and issuer servicing, treasury services, clearance and collateral management, and asset and wealth management.

What does Aura do?

Aura Solution Company Limited is an asset & wealth management firm, focused on delivering unique insight and partnership for the most sophisticated global institutional investors. Our investment process is driven by a tireless pursuit to understand how the world’s markets and economies work — using cutting edge technology to validate and execute on timeless and universal investment principles. Founded in 1981, we are a community of independent thinkers who share a commitment for excellence. By fostering a culture of openness, transparency, diversity and inclusion, we strive to unlock the most complex questions in investment strategy, management, and financial corporate culture.

Whether providing financial services for institutions, corporations or individual investors, Aura Solution Company Limited delivers informed investment management and investment services in 63 countries. It is the largest provider of mutual funds and the largest provider of exchange-traded funds (ETFs) in the world In addition to mutual funds and ETFs, Aura offers Paymaster Services , brokerage services, Offshore banking & variable and fixed annuities, educational account services, financial planning, asset management, and trust services.

Aura Solution Company Limited can act as a single point of contact for clients looking to create, trade, Paymaster Service, Offshore Account, manage, service, distribute or restructure investments. Aura is the corporate brand of Aura Solution Company Limited.

Aura Services

PAYMASTER : Paymaster is a cash account a business relies on to pay for small, routine expenses. Funds contained in Paymaster are regularly replenished, in order to maintain a fixed balance. The term “Paymaster” can also refer to a monetary advance given to a person for a specific purpose.



OFFSHORE BANKING : A bank is a financial institution licensed to receive deposits and make loans. Banks may also provide financial services such as wealth management, currency exchange, and safe deposit boxes. There are several different kinds of banks including retail banks, commercial or corporate banks, and investment banks. In most countries, banks are regulated by the national government or central bank.


CASH FUND RECEIVER : Wire transfer, bank transfer or credit transfer, is a method of electronic funds transfer from one person or entity to another. A wire transfer can be made from one bank account to another bank account.


ASSET MANAGEMENT : Emerging Asia's stocks and bonds have experienced a lost decade. Over the past 10 years, their returns have lagged those of global indices by a considerable margin. And that is despite the fact that these economies accounted for about 70 per cent of world GDP growth over the period. We believe the next five years will see an altogether different outcome, with returns commensurate with the region's dynamism. This means Asian assets are currently under-represented in global portfolios.


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Wealth Manager

Aura Solution Company Limited

P : +66 8241 88 111

P : +66 8042 12345

© 2023 Aura Solution Company Limited

This article is being provided for educational purposes only. The information contained in this article does not constitute a recommendation from any Aura Solution Company Limited entity to the recipient, and Aura Solution Company Limited is not providing any financial, economic, legal, investment, accounting, or tax advice through this article or to its recipient. Neither Aura Solution Company Limited nor any of its affiliates makes any representation or warranty, express or implied, as to the accuracy or completeness of the statements or any information contained in this article and any liability therefore (including in respect of direct, indirect, or consequential loss or damage) is expressly disclaimed. Learn More : 

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